50% Off, Always.

Welcome to the
Sun Collective

Unlock VIP Eyewear Perks & Savings for Only $5/month

Good Vibes. Great Perks.

Meet the VIP club for people who take their fun in the sun seriously.

For just$5/month, unlock members-only pricing, peace-of-mind protection, and exclusive perks designed for life on the water, on the trail, or on the go.

Member Pricing

Just $42.50 for every pair—every time.

First Dibs

Early access to new releases.

VIP Warranty

Double your warranty + free shipping.

Sun Collective

Your Eyes, Your Lifestyle, Your Savings — Upgraded.

Half-price on every full-price pair: no codes, no limits, no catch.

Longer coverage, fewer worries. We’ve got your back with an extended warranty on every pair.

You get early access to exclusive styles and members-only colorways before anyone else.

A premium case that fits up to three pairs of shades (plus an AirTag pocket!) —yours free just for joining.

How It Works

Add Sun Collective to Your Cart

Login to your Rheos or Shop (Shopify) account and purchase Sun Collective.

Return to the Rheos Store

Go back to the Rheos store while logged in and shop normally.

Unlock Your Member Savings

Your 50% discount will apply automatically at checkout!

Compare Your Benefits

Standard ☀️ Sun Collective
$85 per pair ☀️ $42.50 per pair (that's 50% off!)
1-year limited frame warranty (manufacturer defects only) ☀️ 2-year VIP warranty (defects + limited accidental coverage)
1-year lens warranty (Saltwater Promise*) ☀️ 2-year lens warranty (Saltwater Promise*)
Oops Replacement:** Not included ☀️ Oops Replacement:** 30% off your discounted member price
$20 processing fee may apply for repairs/parts ☀️ $5 flat-rate for any repairs or replacements
N/A ☀️ Free travel case
N/A ☀️ Early access + exclusive colors

Real Members, Real Savings

★★★★★

I saved $100 my first month. Best membership I've ever joined

Megan R.
★★★★★

Half off every pair and a free case? Total no brainer.

Chris L.
★★★★★

Already used my discount twice and case is awesome for travel!

Jamie P.

Say Bye to Full Price

Ready to Join?

Save 50% on every pair — and look great doing it.

Join Now