Too often we saw friends leaving shades on the sidelines (or on the dock) too afraid to break them. We couldn't stand by any longer and let brands sell you the idea that more expensive = more fun. Our sunglasses are crafted on the fundamental premise that comfort, quality, style, durability, and affordability trump all else. So we designed a line of sunglasses to protect you, not vice-versa. Every single pair of our sunglasses has a premium matte finish for extreme comfort and the highest quality polarized polycarbonate lens on the market. Yes, the same material used for NASA's astronauts heading to Mars. Curious how we can do all this for under $30?

Learn More about our uv400, floating, and polarized technology